A Partner Practice of St. James's Place Wealth Management

Berkshire Financial Planning Ltd

Samsu Miah

With over a decade of experience in helping individuals and businesses achieve their goals, my role is to make your life simpler by removing the time, complexities and barriers to managing your finances efficiently. If you are looking for face-to-face advice service, provided by a highly experienced adviser, get in touch.


I have over 15 years experience working for two of the largest UK High Street banks providing financial advice to high net worth individuals such as CEOs of multi-national companies, successful entrepreneurs and retired individuals.

Whilst the experience of working in the banking industry helped me develop experience and in-depth knowledge within many challenging areas of financial planning, over the years, I became extremely frustrated at the bank’s move towards more transactional and inflexible nature of the advice and service that I was able to offer. I have found that whilst many of my clients shared similar concerns and goals, the journey they wanted to go on to achieve these objectives were different, they did not want ‘one size fits all’ and ‘off the shelf’ solutions for their individual needs.

In 2019, I was offered a unique opportunity to set up my own financial planning Practice and become a Partner Practice of St. James's Place. This Partnership would provide my clients the peace of mind that they have access to distinctive solutions backed by a FTSE 100 company whilst retaining the personal service of dealing with an individual. It is for those reasons and many more, that without any hesitation, I duly accepted this opportunity and set up Berkshire Financial Planning.

I am now able to dedicate 100% of my time to listen, evaluate, and create individual solutions for my clients. Putting my clients firmly at the heart of everything I do enables me to run a genuinely client-focused business. Being able to provide the products and services, ranging from access to specialist cash savings and mortgages to investments and pensions means I can truly be the single point of contact for all my clients needs.

Helping others that are less fortunate is an important part of my ethos. Therefore being part of the St. James's Place Charitable Foundation was also a big consideration when deciding to join the Partnership.

Outside of work, I live an active family role with my wife, Layla, and our two beautiful daughters, Inaaya and Liyana who are about to start school and nursery respectively. My hobbies and interest include all types of sports with particular interests in football and tennis.

Your home may be repossessed if you do not keep up repayments on your mortgage.

The value of an investment with St. James's Place will be directly linked to the performance of the funds you select and the value can therefore go down as well as up. You may get back less than you invested.

Equities do not provide the security of capital associated with a deposit account with a bank or building society.


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Why Choose St. James's place?

We're not about selling products. We pride ourselves on building trusted, long-term relationships with clients - only by doing so can we truly understand our clients' immediate needs and future aspirations, and offer the quality, bespoke advice that they deserve.


St. James's Place Guarantee

St. James's Place guarantees the suitability of the advice given by members of the St. James's Place Partnership when recommending any of the wealth management products and services available from companies in the group, more details of which are set out on the Group's website.

The Partner Practice is an Appointed Representative of and represents only St. James's Place Wealth Management plc (which is authorised and regulated by the Financial Conduct Authority) for the purpose of advising solely on the Group’s wealth management products and services, more details of which are set out on the Group’s website www.sjp.co.uk/products. The ‘St. James's Place Partnership’ and the titles ‘Partner’ and ‘Partner Practice’ are marketing terms used to describe St. James's Place representatives.

Berkshire Financial Planning Ltd is registered in England and Wales, Number 12668513. Registered Office: 52 Munnings Drive, Sandhurst, GU47 0FN.